What copy do you need to write in 2019?

Every December I take stock of the accumulated clutter my basement. Not exciting, but oh so necessary. Similarly, now a good moment to review small business or freelancing endeavors – including the written portion. In the New Year do you plan to stay put or mix things up with regards to your existing copy?

Book Review: Twitter Marketing Unlocked by Angela Hemans

In August I wrote about  “#EditorsFiguringOut … A Social Media Marketing Schedule.” Here is a continuation of that topic on more specific level, with a review of Angela Heman’s Twitter Marketing Unlocked. Since Twitter is my primary business social platform (followed by LinkedIn) – and as I was already trying to expand my social media presence – Hemans’ new book was a timely and welcome find…

#EditorsFiguringOut … A Social Media Marketing Schedule

Do freelance editors truly need to do social media marketing? YES – resoundingly so. Even if most of the business is local, those locals need to see the editor is comfortable online as well as off. Such is the digital world we now inhabit. Plus, a well-thought-out, targeted social media calendar can lead to greater online peer / client connections, referrals and (paying) jobs.